Online and Offline Wholesale Designer Purses

Wholesale designer purses become retail items in many stores that sell designer clothes.  However, a bargain can be found when looking for these handbags in online shops.

The premise behind anything “wholesale” is that they sell to the retail store which in turn sells it to the end-user – the consumer.  Distributors of wholesale purses bring the product from the manufacturer to the consumer sometimes with what is known as a retail outlet.  You may have one of these outlet “malls” near your home, or may have even visited one while on vacation.  They have become quite popular over the years.  This is because the consumer gets a better price than buying full retail, and the customer feels like they are getting quality designer items at a wholesale price.  When you realize that the focus of any manufacturer is…  to produce, or to manufacture a product, you can understand that their bottom line becomes a numbers game – to produce – quantity.  So, wholesale designer purses become more available because it makes it worth it for the designer, or manufacturer (any) to make more of the item.  This, I believe, is a big reason why these designer outlet “malls” have done so well, and grown.  It’s like the store is the wholesaler, buying the bulk items to distribute.

There are many advantages to stores offering wholesale designer purses to sell online.  An online retail store owner may find there are advantages to dealing with both the wholesale distributors and the consumer.  There is a financial motivation for all involved.  It is easier for the distributor of these wholesale handbags to deal with online owners and can be more productive from a time standpoint.  The consumer wins because the online retail designer store owner does not have the overhead that an offline or traditional physical store owner does.  These savings are passed on to the customer and everybody wins.

Another advantage to the online designer handbag market is that a new type of distribution and wholesale concept has emerged.  Well, maybe it’s not that “new,” but the concept is really interesting and beneficial to all.  The concept is that of “drop shipment.”  With this concept the online stores can “carry” many, many more items than they would be able to if they were to have an actual physical inventory on hand.  With this concept, the stores can promote many different designers, such as Coach, Prada, Louis Vuitton, Kate Spade, Marc Jacobs, Balenciaga, Fendi, Liz Claiborne… you get the picture… lots and lots of different handbag designer names… the list could go on and on.  And with that said, so can the products.  If a store is catering to women’s designer clothing, they can easily add on many accessories.  The list of accessories in a traditional store may be limited to a few designer names and a few of their more popular styles and colors of items, but with this drop shipment method, they can sell more of each – more designers, more styles, more colors, and more types of items – such as sunglasses, belts, and other ladies accessories.  Of course, what is critical to this system working is having great communication between the online store owners and the wholesale distributors.  The online market is quick.  Having quality customer service and being able to get the drop shipping service of the wholesale distributor to complete the order, and do it correctly and in a timely fashion is critical to the success of this system.

The way in which the wholesale designer purses end up in the hands of the consumer may vary, but the bottom line is the wholesaler is an integral ingredient in connecting the manufacturer with the customer.